About Premium Choice

Dubai real estate, through Emirati eyes.

Premium Choice is a UAE national-owned brokerage guiding international buyers through Dubai off-plan β€” from the first shortlist to the title deed, and to the 10-year Golden Visa beyond it.

In one of the world's most international property markets, Premium Choice was built to a different standard: locally owned, founder-led, permanently accountable.

What we are built on

Three things most brokerages cannot say.

I

UAE national ownership

Premium Choice Real Estate Brokerage Est. is wholly owned and directed by its Emirati founder. In Dubai's brokerage sector, local ownership carries practical weight: direct standing with the Dubai Land Department and RERA, established relationships across the emirate's leading developers, and a licence β€” and reputation β€” permanently rooted in the market where your capital is deployed.

II

Fluent in the market

We work in one market β€” Dubai β€” and one discipline within it: off-plan apartments and villas. In 2025, off-plan sales accounted for 62.6% of all Dubai property transactions, with 446 new projects launched in a single year. Tracking every launch, payment-plan structure and district trajectory is a full-time discipline β€” and it is ours, across a deliberately curated portfolio of leading developers.

III

Fluent in the law

Foreign buyers hold full freehold title in Dubai's designated areas under Law No. 7 of 2006. Off-plan purchases then sit inside a mature protective framework: project-specific escrow accounts under Law No. 8 of 2007, released only against DLD-verified construction milestones, and interim Oqood registration under Law No. 13 of 2008, recording your ownership before a title deed exists. We work inside these frameworks daily.

Market figures: Dubai Land Department data as reported by Bayut and Property Finder, 2025. Legal framework: Dubai Law No. 7 of 2006; Law No. 8 of 2007; Law No. 13 of 2008. Residency criteria: UAE Golden Visa framework in force 2026, subject to government updates.

A letter from the founder

Every client has my personal attention.

That is the rule this firm was built on. Whatever the size of your purchase, your file carries my direct oversight β€” and when it matters, you reach me personally, at noon or at midnight, under the RERA registration printed on this page.

We work with a select group of developers rather than the entire market, because a recommendation means nothing without selection behind it. We compare them honestly, advise on the payment plan that actually fits your position, and walk your paperwork through the Land Department from start to finish.

And because the developer pays our fee β€” never you β€” our only incentive is simple: that you come back for your second property.

This market is my home and my long-term reputation. I intend to build both over decades β€” one well-advised client at a time.

Eisa Alameeri

Founder & Managing Director

Residency through property

Own in Dubai.
Reside in the UAE.

The 10-Year Golden Visa β€” from AED 2 million. A single property or a combined portfolio valued at AED 2 million qualifies you for the UAE's 10-year renewable Golden Visa β€” no employer, no sponsor, no minimum-stay requirement, with sponsorship extending to your spouse and children. Off-plan purchases from DLD-approved developers qualify from Oqood registration, before handover.

The 2-Year Investor Visa β€” at any property value. Under the Dubai Land Department's April 2026 update, the sole owner of a completed residential property qualifies for the renewable two-year investor residency regardless of the property's value. For off-plan buyers, this route opens at handover.

And the returns stay yours. For individual owners, the UAE levies no personal income tax on rental income and no capital gains tax on sale β€” and Dubai imposes no annual property tax. The principal one-time cost is the 4% DLD registration fee.

Additional routes exist, including the five-year retirement residency for buyers aged 55 and above. We structure your purchase with eligibility in mind from day one, and manage the application pathway with our licensed partners.

Residency criteria are set by the UAE government, remain subject to standard approvals, and are periodically updated. This page is general information, not legal or financial advice.

What that means for you

Advice with skin in the game.

The developer's price β€” exactly

Our commission is paid by the developer. You pay precisely what you would pay buying direct β€” with an experienced advisor sitting on your side of the table instead of theirs.

Senior attention, always

Your file is handled at the top of the firm, with the founder directly reachable throughout β€” before the purchase, during it, and long after handover. Questions do not wait for office hours.

Beyond the handover

Leasing arranged through licensed management partners, plus a trusted network for Golden Visa and company-formation guidance. The purchase is the beginning, not the end.

Straight answers

If a project is wrong for you, we say so. We would rather lose a sale than your trust β€” repeat clients are the only marketing strategy that has ever mattered here.

Licensed & Regulated
  • RERA ORN 37756
  • Licensed under the Mohammed Bin Rashid Establishment for SME Development
100% Emirati-ownedOff-plan specialistsFounder-led serviceGolden Visa pathway24/7 availability

Start the conversation

One conversation. Straight answers.

Tell us your budget and your goal. Within the day, you will have a shortlist compared across Dubai's leading developers β€” with the numbers explained in plain English. The entire purchase, from reservation to Oqood registration, can be completed from abroad.

WhatsApp Us Directly

Same-day response Β· English & Ψ§Ω„ΨΉΨ±Ψ¨ΩŠΨ©

Premium Choice Real Estate - Luxury Properties in Dubai